Just when I was finally starting to really use LinkedIn, they have destroyed it. It is a popular trend nowadays for websites to completely obliterate their website and ruin it against the wishes of over 95% of their userbase.
LinkedIn has followed in this tradition, destroying their website. Just when I was starting to finally like LinkedIn, they have completely ruined it, and I will not be using LinkedIn anymore due to this terrible UI redesign.
It’s probable that a lot more people started using LinkedIn recently, because like me, people had finally gotten used to the layout and design. Then some morons over at LinkedIn decided, “hey, a lot more people are using it. Let’s make it better!” And then made it 100 times worse.
Is their redesign terrible from an aesthetic perspective? It is not terrible in that regard. Not great but not terrible. Not even really good, but not horrendous from an aesthetic standpoint. Where it is absolutely horrendous is its User Experience, or UX for short.
Yes, the new design looks a bit more modern. That is not why it sucks. Why is sucks is because they changed everything, and degraded almost everything, and generally ruined the whole site.
Here are the top 10 things I absolutely hate about the new LinkedIn redesign, and why the new redesign sucks more than a garden hose hooked up to a vacuum cleaner on a windy day.
10 Publications and Projects are hidden
Worse, before your whole list of publications was also visible. Now however none are visible! You have to click to see them! Also it is full-width instead of two columns, causing a great deal of empty white space and taking up screen real estate for nothing. This makes it very difficult to view things at a glance or easily check out a connection's latest project, publication, or article.
9 Groups are hidden
8 Sticky top menu
7 500+ is too tiny, missing, hidden
It is also completely missing from certain profiles, and hidden to the far right for connections, making it impossible to find at a glance and destroying credibility that you had from having 500+ connections.
6 Honors and awards are hidden, certifications are hidden
5 It is not responsive
4 Less recommendations visible
3 Giant profile section, tiny picture
Also, the profile picture is not only tiny, but also an ugly circle, hiding half of the picture. Completely unprofessional, and ruins the professionalism of the millions of people who made their profile image based on a square. Look at all that white space!
It would have been much better for the picture to be big, on the left, a square. Like before. That would solve the white space problem. But no, LinkedIn has to ruin it.
2 New "Network" section and connections section sucks
1 They ruined the Skills section
Even worse, they hid all the user pictures! Total crap! I am ticked off about this. Before there were a bunch of user pictures that really lended to the credibility of your profile if you have at least 20 so that all the pictures were filled. You can click the thing and it gives a popup of all the users who endorsed, but that doesn't make up for the fact they hid the user pictures of the first 20 people!
Now the skills section no longer makes your profile look more credible even if you do have 99+ on all of them. Totally worthless, this just ruined the only great thing about LinkedIn.
There are not the only things I hate about the new LinkedIn redesign, they are just the top 10 things I hate about the new LinkedIn redesign. I also hate many other things about the new unwanted LinkedIn redesign.
I predict that LinkedIn will be used far less now. There may be a temporary increase due to the publicity that they have paid for, such as the paid sponsored post on Wall Street Journal which is a fake promotional advertisement and not a genuine opinion, as well as all the other “news” articles that LinkedIn paid for the sponsored content.
Basically, a lot of people might sign up due to the publicity surrounding the awful redesign. But they probably won’t continue using due to the terrible user experience, and current users are likely to drop off very quickly and use other networking tools instead.
So while the publicity may gain some short-term increases in users and signups, in the long run this is going to be severely detrimental for LinkedIn and is probably going to result in the company dying just like what happened to Facebook when they forced the unwanted timeline update on everyone.
It seems that no one will learn. I guess just stop using all web tools because they are all going to be eventually ruined anyway.
What do you think about the new awful LinkedIn redesign? Do you like it? Do you hate it? Leave a comment with your thoughts.